LIMEPAY - CAMPAIGN
Story-Driven
Product Education
Campaign
CREATIVE
STORYTELLING
UX / UI DESIGN
LIMEPAY - CAMPAIGN
Story-Driven
Product Education
Campaign
CREATIVE
STORYTELLING
UX / UI DESIGN
LIMEPAY - CAMPAIGN
Story-Driven
Product Education
Campaign
CREATIVE
STORYTELLING
UX / UI DESIGN
Campaign
The product campaign focused on enterprises and C-Suite decision-makers, catering to their short attention spans.
Education
We designed a series of animated videos presenting Limepay's product benefits in a simple, enjoyable, and easy-to-understand way.
Experience
We crafted a dedicated microsite that served as a funnel, guiding the audience through the benefits of Limepay and leading to a sign-up form.
Campaign
The product campaign focused on enterprises and C-Suite decision-makers, catering to their short attention spans.
Education
We designed a series of animated videos presenting Limepay's product benefits in a simple, enjoyable, and easy-to-understand way.
Experience
We crafted a dedicated microsite that served as a funnel, guiding the audience through the benefits of Limepay and leading to a sign-up form.
PRODUCT CAMPAIGN
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Muteo created an educational campaign to highlight the advantages of Limepay's white-label BNPL (buy now pay later) solution. The campaign featured a micro page and short clips, effectively communicating Limepay's services and data trust practices to potential enterprises and C-suite decision-makers in a compelling and easy-to-understand way.
PRODUCT CAMPAIGN
—
Muteo created an educational campaign to highlight the advantages of Limepay's white-label BNPL (buy now pay later) solution. The campaign featured a micro page and short clips, effectively communicating Limepay's services and data trust practices to potential enterprises and C-suite decision-makers in a compelling and easy-to-understand way.
01
The Task
We needed to give executives and technical decision makers the gist of Limepay’s benefits. Engagement should lead to testing the Limepay demo and registering interest.
The Task
We needed to give executives and technical decision makers the gist of Limepay’s benefits. Engagement should lead to testing the Limepay demo and registering interest.
The Challenge
Communicating Limepay’s USPs in an entertaining, understandable way. As well as describing the differntiation in Limepays datat usage
The Challenge
Communicating Limepay’s USPs in an entertaining, understandable way. As well as describing the differntiation in Limepays datat usage
We had to find an entertaining way of how to communicating Limpays USP's in an subliminal and easy understandable way.
Communicating Limepay’s USPs in an entertaining, subliminal and understandable way.
Communicating Limepay’s USPs in an entertaining, subliminal and understandable way.
Communicating Limepay’s USPs in an entertaining, subliminal and understandable way.
The Solution
An outcome that moves you – We designed an entertaining content series of four short videos explaining the BNPL principles and brought them to the relevant channels.
The Solution
An outcome that moves you – We designed an entertaining content series of four short videos explaining the BNPL principles and brought them to the relevant channels.
01
The Story
Bringing the hot BNPL topics of concern to life, we’ve designed an educational story flow mixed with convincing stakeholder statements.
01
The Story
Bringing the hot BNPL topics of concern to life, we’ve designed an educational story flow mixed with convincing stakeholder statements.
02
The Experience
We built in multiple touchpoints to engage with the product, all leading up to a dedicated sign up form.
02
The Experience
We built in multiple touchpoints to engage with the product, all leading up to a dedicated sign up form.
The Video Series
Four videos explaining the BNPL principles in just 10-15 seconds.
06
The Video Series
4 videos explaining the BNPL principles in just 10-15 seconds.
03
The Results
The campaign supported white-label clients to easily understand Limepay's benefits and proposition. Resulting in a 25% increase in demo requests and a 20% increase in sign-ups.
03
The Results
The campaign supported white-label clients to easily understand Limepay's benefits and proposition. Resulting in a 25% increase in demo requests and a 20% increase in sign-ups.
The campaign supported white-label clients to easily understand Limepay's benefits and proposition. Resulting in a 25% increase in demo requests and a 20% increase in sign-ups.
The campaign supported white-label clients in comprehending Limepay's benefits and proposition. Resulting in a 25% increase in demo requests and a 20% increase in sign-ups.
The campaign supported white-label clients to easily understand Limepay's benefits and proposition. Resulting in a 25% increase in demo requests and a 20% increase in sign-ups.
The campaign supported white-label clients to easily understand Limepay's benefits and proposition. Resulting in a 25% increase in demo requests and a 20% increase in sign-ups.
The Team
Thanks to Dan Peters and Tim Dwyer for trusting us to lead the first-ever Limepay campaign. We also send our kudos to the developer team that’s brought the site to life in light speed and Darren Kirk smashing out these videos like there’s no tomorrow.
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The Team
Thanks to Dan Peters and Tim Dwyer for trusting us to lead the first-ever Limepay campaign. We also send our kudos to the developer team that’s brought the site to life in light speed and Darren Kirk smashing out these videos like there’s no tomorrow 
.
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WE DESIGN FOR /
PEOPLE + TRANSPARENCY + SIMPLICITY + LOYALTY + EQUALITY + SUSTAINABILITY + DATA PRIVACY + TRUSTWORTHINESS + OPTIMISATION + INNOVATION + POSITIVE ENGAGEMENT + ACCESSIBILITY + EMPOWERMENT + INSPIRATION + COLLABORATION / TO GIVE YOU THE EDGE
WE DESIGN FOR / PEOPLE + TRANSPARENCY + SIMPLICITY + LOYALTY + EQUALITY + SUSTAINABILITY + DATA PRIVACY + TRUSTWORTHINESS + OPTIMISATION + INNOVATION + POSITIVE ENGAGEMENT + ACCESSIBILITY + EMPOWERMENT + INSPIRATION + COLLABORATION / TO GIVE YOU THE EDGE
